Marketing

Risika's platform allows you to do advanced filtering of potential customers based on data such as location or industry, which enables you to target your marketing activities towards relevant customer segments. 

context.image.alt

Optimize your marketing efforts

At Risika, we deliver quality data that is updated every 10. minutes which ensures that you always have the newest data at your disposal. You can use this data for lead generation, segmentation of your customers and better targeting of your online campaigns. 

Lead generation

You can through our platform make quick data extracts on all Nordic companies and hereby collect valuable master data such as e-mail, phone number, address and much more, which can be used for online marketing to produce new leads. We currently have master data on more than 4 million Nordic companies that can be used to create lead lists which can be uploaded to different SoMe channels. 

Segmentation

Use our advanced filtering to find relevant industries based on a preferred target group and thereafter, select your target group on criteria like demography, geography, financial key performance indicators etc. Afterwards, you can target your advertisement after your customers' communication channels. This enables you to specify and differentiate your messages through targeted lead generation. If you wish to learn more, you can click here

Campaign targeting

Combine social media's detailed targeting with your own lead lists to reach your desired target group. This is possible if you upload your lead list to your preferred media. This will enable you to get the most out of your campaigns and at the same time keep your CPC price at a minimum because you do not hit a too wide target group. The lead list can be used for custom audiences or re-marketing.