This webinar will provide you with insights on how to improve your B2B company, by connecting the sales and finance department. You will gain insights into:
- A coordinated and data-driven collaboration between the sales and finance department
- Monitoring of leads and customers in regards to relevant changes such as credit terms, bankruptcies and risk profile
- Customer segmentation in relation to key financial figures and company profiles
- The use of company data to know your customer and personalize your value proposition